Corporate narrative case studies resource

Here you can find out how other councils have created, developed and evolved effective corporate narratives.


Whether you’re at the start of writing your organisation’s story, or looking to evolve your corporate narrative, the case studies in this resource will provide you with lots of helpful advice. Councils from across our membership share their tips on who to involve in writing your story, how to engage residents and stakeholders in your vision for the future and the importance of developing a narrative that complements your wider ambitions for your local area.

Read our case studies

We are always looking to add to our case study library so if you would like to share your story please contact us.