Case studies

Innovation in local government is about improving the lives of the people in our communities. Browse through our case studies to see the many innovative programmes councils are involved in.

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Ashfield District Council – discovering Ashfield and developing a narrative

This case study describes how we provided support to Ashfield District Council to develop a place narrative with the community at its heart.

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Sheffield City Region: attracting the ‘right kind’ of interest in regional training and skills development support

Sheffield City Region attracted over 100 businesses and 1,000 employees to apply for skills funding with a direct, explicit link to business growth.

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West Yorkshire Combined Authority: effective employee engagement to drive improved internal communications

Gauging sentiment and implementing ideas suggested by staff at the West Yorkshire Combined Authority is proving to be an effective way of driving change and improving how the organisation works.

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Think Luton - attracting investment through effective place branding

With ambitions to attract more than £1.5billion of investment into the town, Luton Borough Council knew they needed to develop a powerful place brand that people would want to buy into.

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South Yorkshire Fire and Rescue Service – Improving employee wellbeing through internal communication

With health and fitness a priority for all firefighters, South Yorkshire Fire and Rescue service wanted to find a way to support their employees to live healthier lives. Corporate communications manager Alex Mills explains how they achieved their objective.

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Wigan Council – engaging staff in a new vision

Faced with the challenge of engaging employees in a new vision, Wigan Council quite literally took their staff on a journey.

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Brent Council – It's Yammertime

Brent Council wanted to free capacity for its internal communications officer to work on more strategic projects, improve the speed of communications across the organisation and improve channels.

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Cheshire West and Chester Council – Communicating difficult change messages

Faced with the need to downsize to ease financial pressures, Cheshire West and Chester Council had a challenge on its hands. How best to communicate potentially controversial changes without losing employees’ trust and support.

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West Sussex County Council – Communicating with ‘one voice’

When a new chief executive arrived at West Sussex County Council he brought with him a passion for refocusing the council’s internal communications activities. Communications account manager Helen Card explains how they worked together to achieve his ambitions for the organisation.

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Essex County Council – bringing our new ways of working to life

When Essex County Council decided it needed to change the way the organisation worked,it went straight to its people. Holly Baker, People and change communications manager at Essex County Council explains all.

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