Case studies

How the trust went about setting up one of the first successful Instagram accounts for an NHS acute hospital trust.

Healthwatch Kirklees wanted to drive more traffic to Kirklees’ smoke-free website to encourage people to stop smoking before an operation. This case study forms part of our social media strategy resource.

Waltham Forest Council launched a Private Rented Property Licensing Scheme in April 2015, in response to a significant number of landlords being found to provide sub-standard accommodation for tenants, and a high local reliance upon the private sector for housing, with 27 per cent of Waltham Forest households renting privately.

The West Midlands Combined Authority helped raise understanding of the role of the combined authority while meeting the needs of communities.

With communications vital for the success of the Authority the seven members are working hard to get their messages in order and identity developed.

The West of England Combined Authority embraced digital and social media marketing to raise awareness of their ‘Future Bright’ skills service.

The council produced two campaigns aimed at helping young people develop healthy relationships.

When a new chief executive arrived at West Sussex County Council he brought with him a passion for refocusing the council’s internal communications activities. Communications account manager Helen Card explains how they worked together to achieve his ambitions for the organisation.

West Sussex County Council, in conjunction with 25 member authorities- has established seven key work streams to reflect their devolved powers and is framing their narrative around them.

Gauging sentiment and implementing ideas suggested by staff at the West Yorkshire Combined Authority is proving to be an effective way of driving change and improving how the organisation works.