Local Government Association

We are the national voice of local government, working with councils to support, promote and improve

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Change 1: Make sure that we talk to people, and about people, in ordinary and positive language

We want to make sure we are using language that focuses on people’s strengths. We need to change the language that people in adult social care use, so that it focuses on who people are, rather than on what is wrong with them. This means being careful about the words we use when we talk to people, about people, and particularly what we write about a person.