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From ground to table: The role of local government in local food and drink supply chains

A sheet of paper with the title From ground to table: The role of local government in local food and drink supply chains
This report explores local government and their partners’ ambition to reduce the travelling distance of food and drink from ground/sea to plate, by growing local businesses and delivering jobs in food and drink related sectors.

Executive summary

Global events have caused a range of issues in the food system, resulting in inflation and food insecurity. This has had an impact on local authority ambitions to support communities through the cost of living challenges, delivering net zero and public health objectives, and achieve local jobs, growth and prosperity ambitions. Many areas are looking at how to provide place leadership to support local food and drink supply chains and reduce future instability.

Local authorities have adopted different approaches to local food and drink supply chains, often reflecting their physical geography, as well as whether areas are city regions, rural, coastal, market towns and non-metropolitan areas greater place leadership role in supporting the local food and drink supply chains. This report is an addendum to the LGA’s Green Job Framework and is intended to provide good practice case studies for local authorities who have interest in supporting local food and drink supply chains.

Local government in food and drink supply chains

There is not a one size fit all approach by local government to defining what a local food and drink supply chain is. This can be dependent on several factors, including local geography which determines what type and volume of produce is produced in an area due to being a rural, coastal or urban/non-metropolitan area. Existing food, retail, tourism and hospitality sectors that already exist in a local economy can also determine local government’s role.  

For this report, we take the role of local government in strengthening the local food and drink supply chain to mean, local government and their partners’ ambition to reduce the travelling distance of food and drink from ground/sea to plate, by growing local businesses and delivering jobs in food and drink related sectors. 

Local government has historically taken different approaches to strengthening the local food and drink supply chains. Some councils have historically made food security a key priority of their growth and skills strategies, while many others have used Local Enterprise Partnership integration and the management of growth funding as an opportunity to increase activity in this area. Some areas have also developed robust food partnerships which brings together food and drink related supply chains, cost-of-living and public health issues.  

National government context

Food and drink security and growth are key to the new government’s missions. Under the Make Britain a Clean Energy Superpower Mission, the government “recognise that food security is national security” and intends to “set a target for half of all food purchased across the public sector to be locally produced or certified to a higher environmental standard”. Many local authorities will be developing and strengthening their local food and drink supply chains, as well as using their purchasing power, such as school meals, to achieve this ambition. We are also expecting the government to publish a land use framework in tandem with a spatial energy plan in the future. 

The government’s mission-based approach to Kickstart Economic Growth sets out ambitions to grow businesses, supporting people into work and infrastructure investment, which bolsters the local food and drink supply chains will help achieve this. This ambition is intended to be delivered through partnerships with businesses, devolution and a strengthened relationship between national and local government. It will also feature in the development of some Local Growth Plans. Local government in their role as place leaders are essential in realising this ambition.  

Policy challenges

This report sets out some of the key challenges and barriers to strengthening local food and drink supply chains. We have undertaken desk top research and spoken to local authorities to identify the following policy challenges that will need to be improve food security. The challenges are vast, and therefore we have focused on skills and workforce and economic growth and prosperity. 

Skills and workforce challenges

The food and drink sector face multiple challenges in developing the workforce needed to strengthen local food and drink supply chains. The challenges relate to a range of factors throughout the food supply chain, such as seasonal work, competition between sectors, ageing workforce profiles and the impact of food supply chains instability. We have identified some of the following workforce challenges: 

  • Skills gaps in multiple agriculture, land-based and food and drink service related sectors: The Food and Drink Federation estimate that there are at least 500,000 vacancies across the UK, including in agriculture, HGV drivers and hospitality sector. Their research found that there are numerous skill shortages and challenges, including an ageing workforce, competition between sectors, and seasonal and geographical challenges of the sector. 
  • Challenges of attracting younger people in agriculture land management and nature careers: Analysis from the census found ‘farmer’ having one of the oldest age profiles, with 42 per cent over the age of 60, while only 11 per cent were under 30. The profile of farm workers, who do the bulk of the physical labour, are younger with 23 per cent of the workforce under 25. The age profile of farmers could mean challenges in the future for workforce demands, with additional challenges of barriers to entry due to land ownership. 
  • Mental health of farming communities: Food insecurity has an impact on the mental health of the farming community. This can have a long-term impact on farming and maintaining the workforce supply chain. Research by the Farm Safety Foundation found that 95 per cent of farmers under the age of 40 said mental health is the biggest hidden problem facing farmers today, in part caused by the uncertainty of external factors and the challenges of food security. 

These workforce challenges are complex and stabilising the local food system is first needed to address some of these issues. It will need a holistic, place-based approaches to ensure agriculture, horticulture, land management and arboriculture skill gaps are addressed, as well as supporting the development of the workforce for hospitality, tourism and retail sectors.  

The LGA’s Green Jobs Framework shows how the skills system can be led to address workforce challenges to deliver net zero and a green economy, This supplements Work Local, which shows how an integrated, devolved employment and skills system can be used to tackle some of these issues. Local government can play a role in supporting the coordination of funding and strategy to help skills and employment in the food and drink sector, as well as bringing together other food-related activities, such as cost-of-living, climate adaptation and public health.  

Economic growth and prosperity

Local government with ambitions to grow local food and drink sectors have told us the funding landscape and individual government programmes are short-term and do not provide the flexibility nor capacity to support these seasonal sectors. Local government have told us: 

  • Funding is short term: Competitive short-term funding pots do not enable local government and their partners to plan and invest in support for businesses to strengthen local food and drink supply chains. The growth funding landscape needs to encourage opportunities to scale up provision that can align with seasonal food production. Wider growth funding, such as the UK Shared Prosperity Fund (UKSPF) was annual allocations, and Levelling Up funding was allocated by competition. This makes it challenging for councils to plan and deliver initiatives that will help local food and drink supply chains prosper. 
  • Capacity building in infrastructure investment and agriculture sector: Funding streams such as the Rural England Prosperity Fund (REPF) and Future Farming Resilience Fund have been driven by local government and their partners. Some councils found the introduction of funding was done quickly without national government providing consistent engagement and support to build the capacity within local government to deliver such measures. For example, the REPF is a two-year fund for capital investment to support diversification, it does not take into account the time needed to obtain planning permission. 
  • More initiatives for businesses and other organisations to engage with wider place-based activity: Short-termism of growth funding has made it hard for councils to fully engage the wide-ranging business sector.  Incentives are needed to encourage businesses and other partners to participate in local schemes to develop the local food and drink supply chain. 

Enabling local government to develop and coordinate place-based partnerships, funded through multi-annual, flexible, long-term funding, will provide the stability needed to develop local food and drink supply chains. With the right time and funding, partnerships at the local level have the potential to deliver key capital food infrastructure investments and farming diversification measures, as well as secure local businesses participation of wider food security related activity.  

Solution: Enabling local government to be place leaders in developing local food and drink supply chains

Local government can provide the leadership locally to support and enable the food sector to grow, utilising the experience of partners. We have identified good practice from councils who have a long-term relationship with the food and agricultural sectors, as well as initiatives that councils who have ambitions to develop the sector.  

Developing the national – local government partnership

Local government can be place-leaders and bring together the partners, resources and initiatives to strengthen the local food supply chain. For there to be a strong national and local partnership in food security, there needs to be a cross-departmental approach. This is to ensure consistency and coherence across schemes, funding and initiatives relating to land use, farming, skills, business support and international trade, as well as providing flexibility in policy and funding to embed food and drink sectors into local strategies. Local government should be able to engage through a single channel with national government on food security related activity. 

In exchange for simpler engagement with national government, local government can play a role in creating a point of contact for government to introduce initiatives and funding to support a local place in developing food security and coordinate activity, building partnerships related to the local food and drink supply chain. This in turn will help reduce duplication of initiatives and funding. 

Gloucestershire County Council: Agri-Food and Rural - The Growth Hub Gloucestershire 

Gloucestershire County Council leads and co-ordinates the work of the Agri-Food and Rural Business Group in the county, along with Hartpury University, the Royal Agricultural University, The Gloucestershire Rural Community Council, The Campaign to Protect Rural England, the NFU and numerous SMEs from right across the county. 

The Agri-Food and Rural Business Group was established to support and develop individuals and rural businesses to service the needs of the Agri-Food industry, addressing key economic opportunities and challenges within the county. The group is aligned with government strategic initiative of efficiently producing sustainable food, in addition to maximising business productivity and profitability, whilst striving for net zero. Ultimately, enabling a positive impact for Gloucestershire. 

The work of the group informs the ongoing development of initiatives to promote and strengthen local food and drink supply chains and skills. This includes the council funded (in partnership with 6 district authorities) business directory  Made In Gloucestershire which provides a business directory of local food producers and retailers, as well as affiliated services, such as printing and events based businesses. This initiative encourages income to remain in the county and supports the local food supply chain. 

Addressing capacity

To ensure all partners collaborate effectively there needs to be resources to coordinate activity and the potential to monitor activity and impact. This needs to be built in with any future funding streams, for example, capital funding streams have not always provided revenue to build capacity. 

Birmingham City Council: Food System Strategy 

Birmingham put capacity into the food and drink supply chain by funding a Food System team through Public Health. This team’s role is to ensure that nutrition, sustainability and food security is embedded across the council’s decision making as well as strengthening the city-wide partnership. Birmingham City Council have co-produced the Birmingham Food System Strategy which has provided momentum for partners to transform the city’s communities, environment and economy in order to regenerate the food system. 

Addressing skills challenges

There are many workforce challenges we have previously identified from agriculture and land-based jobs to retail and hospitality. It is essential there is place leadership and coordination to match the training provision and resources available to tackle these skills challenges. Local government cannot do this alone and will need to work with a range of partners, including agriculture schools and skill providers, retail industry representatives and industry bodies. 

Arun District Council: Land based skills 

Arun District Council have used UKSPF to increase the potential for better quality and higher paid employment for young people, by working with learning providers for learners to access land-based and green employment.  

The Sussex Local Skills Improvement Partnership (LSIP) previously identified green and land based sectors as a priority area of need. Using existing intelligence, Arun identified land based industries being a local priority. In addition to this, Arun is a member of the Greater Brighton Economic Board who have scoped a Food Resilience Action Plan, with the intention to better align activity across the Greater Brighton area. Within this process, it established Arun’s unique land which grows a range of soft fruits, herbs, sweet peppers and plants, as well as acknowledges the horticultural skills gaps that is developing.   

Arun has recognised these challenges by using the flexibilities of the UKSPF and working with partners to tackle this very localised skills challenge, while also collaborating with other councils within their own local food system. The project is being delivered by Further Education (FE) Sussex and will support the development of an educated and informed workforce in Arun by: 

  • Creating a partnership with Jobcentre Plus in Littlehampton and Bognor Regis to upskill those not currently in employment, prioritising those in areas of deprivation. 
     
  • Developing a partnership with Arun’s land-based businesses (including West Sussex Growers) who are experiencing chronic skills shortages and recruitment challenges, to upskill employees in green skills. 
     
  • Running masterclasses using college campus facilities and staff (including horticulture, agriculture) to raise awareness and aspiration locally as well as building stronger relationships between employers and colleges. Green Skills and Carbon Budgeting support for land-based businesses through Brindesbury and Plumpton Colleges. 
     
  • Commissioning a Carbon Literacy Award, which will deliver short course that raises awareness of the science behind climate change, the significance of global climate justice and gives tools and an important platform for voice and action.  Increased education and awareness of these issues will help to meet local, national and global climate targets and support development of Green Skills for employment. The project would develop a Land-based Carbon Literacy Award. 

This project will provide circa 25 days of training split between those who need more skills to enter land-based occupations and those businesses which need to incorporate more carbon budget planning within their business development plans. The project could scale up to be a larger strategic project and achieve more outcomes for learners, employers and the wider Arun community. However, due to the length of the People & Skills funding of the UKSPF, there is no funding security to scale up the provision. 

Addressing local supply: Strengthening food and drink businesses and providers

Through both business support function and wider strategic economic priorities, councils can support local food providers and businesses, strengthening the local food supply chain to make available more local produce.  

East Riding of Yorkshire: East Yorkshire Local Food Network 

East Yorkshire Local Food Network (EYLFN) has been led by East Riding of Yorkshire and has been going for 25 years comprising businesses and partners working together to promote, develop and expand the local food and drink sector in the East Riding and the surrounding area. There are currently 355 businesses that are part of the network, an increase of 52 in the last year (2023/24). It is shaped by a business-led steering group, which is facilitated by the council's rural policy and partnerships team. 

The Network is aimed at a range of businesses and organisations, such as local food and drink producers, hospitality businesses, specialist food and drink retailers, organisers of farmers' markets and food festivals and suppliers of goods or services to businesses in the local food and drink sector. 

The EYLFN produce an annual Good Food Guide in collaboration with Visit Hull and East Yorkshire to encourage retail and tourism into the local area to utilise locally produced food and drink. 

The council also recognises the value of local food and drink assets, in particular Bridlington Bay which is considered the Lobster Capital of Europe. The councils set up the Bridlington Bay Steering group, with stakeholders, such as those from the fishing, tourism and hospitality sectors. The steering group have adopted a strategy and action plan which together seek to identify and promote opportunities around Bridlington’s status as the Lobster Capital of Europe. This initiative shows the power of councils as place leaders, bringing together different sectors to create the conditions to increase consumption of local produce and support wider sectors such as tourism and hospitality, with the aim to increase consumption locally. 

Addressing demand: The role of councils in creating conditions to increase demand for locally produced food and drink

The leadership role councils play can provide opportunities to develop initiatives to increase the demand for locally produced food. This can be done through procurement processes, but also encourage residents to use retail options with locally sourced food. 

Bury Council: Bury Food Strategy and increasing the demand for local food and drink 

Through the Bury Food Strategy, the council has used their purchasing power and incentives to increase the demand for local food and drink. Whether it is procurement processes or incentives for local fruit and vegetables for those experiencing inequalities, the council have tried to increase the demand for local providers and shorten the supply chains.

  • Purchasing power: Bury council used the dynamic purchasing systems to award £5.6 million for their school catering contract to small, local food providers. The use of this purchasing process allowed the council to meet quality requirements for local school meals at a lower cost. Quality school meals support better learning and provides better meals for those entitled to free school meals which supports better health and wellbeing. This cost control within the catering service through sustainable procurement also enable awarding to local suppliers and supports economic growth in the borough.  
     
  • NHS Healthy Start scheme: Fruit and vegetable market The NHS Healthy Start scheme is a means tested scheme to provide milk, fruit and vegetables for families expecting or have children under four. Bury council recognised the value of trying to encourage families eligible for the scheme to use it where the fruit and vegetables are produced locally in and for the income from the scheme to stay in the local economy and boost footfall at Bury market. The council ran campaigns in partnership with the Bury Market Team, Schools Catering, Public Health and Bury Adult Learning. This includes cooking demonstrations and social media campaigns. 
     
  • In conjunction with a £20 million Levelling Up grant to upgrade the market, Healthy Start promotion has been embedded into the Bury Market Business Development officer work plan, which helped getting the participation of a number of market traders to accept Healthy Start cards in exchange for products. 
     
  • The council also worked with Bury DWP to embed Healthy Start into the questions that are asked when carrying out universal credit initial claimant meetings. This is a potentially groundbreaking step forward and is being implemented across all the job centres in Bury to ensure consistency and being promoted to Great Manchester DWP partners. 

This approach has seen an increase in uptake of Healthy Start from 62 per cent in January 2023, to 72 per cent in October 2023 – above the national average of 70 per cent, meaning more families from low income households are accessing fruit and vegetables, while purchasing produce through the local market. This place-based approach to increasing demand can only be achieved through the council’s leadership role in bringing together growth and regeneration, skills and employment as well as public health. 

Community wealth building

Councils are creating opportunities to produce food and drink locally, while also utilising this to develop local skills and industries such as tourism and hospitality, with the ambition to maintain income locally. 

Lewes District CouncilCapturing the Value of the Catch 

Lewes Council had a successful £12 million Levelling Up bid to revitalise the local fishing industry with investment in adjacent services, such as processing, hospitality and skills.  

  • The catch: Funding two new fish landing stages, working with the crews of local fishing vessels working together as a CIC.
     
  • Processing: A new seafood processing plant, auction room and local marketplace.
     
  • Retaining: Establishing a new quayside fish restaurant and community destination. 

The combined effect of these three initiatives is to increase the levels of local fishing activities and to retain more of the financial benefits of this locally in Newhaven. The project is in the process of completion

Using places to support local food and drink supply chains

Local government, as local leaders, are in a position to utilise their communities to contribute to strengthening local supply chains in innovative ways. This enables places to bring together other components, such as climate adaptation and net zero in how they design their communities and places. This shows areas without huge farming communities can contribute to strengthening the food supply chain.  

Eastleigh Borough Council: Growing Spaces, Growing Networks, Growing Wellbeing UKSPF Investment Plan 

Eastleigh has developed Plant Eastleigh which aims to grow 160,000 more trees. Within this objective, the council have used the maintenance of green spaces and food production as core themes of their UKSPF Investment Plan and a successful Levelling Up bid, to help achieve this ambition. The UKSPF investment plan includes a range of place-based measures, such as growing community gardens, allotments and woodlands, greening streetscape and developing the travel network.  

As part of this, Eastleigh recognises the importance of the use of green spaces to support the local food supply chain, whether that be use green and unused spaces to grow food or develop the horticulture workforce needed for food production, arboriculture and wider climate adaptation measures. 

Eastleigh set the objective of establishing a training and skills programme which uses land-based activities, such as land management, horticulture and food growth, to develop broad transferable skills that increase confidence and improve employability. As of August 2024, 470 people participated in 84 volunteering sessions delivering 1,344 hours of volunteering, along with two new rangers posts and two apprenticeships

Projects in the pipeline also include a local food production grant, education programme and the expansion of volunteering projects. Their approach to growth includes investing in green space in targeted areas and improvements to high streets as well as improving general wellbeing. 

The Eastleigh approach demonstrates how councils can embed strengthening the food supply chain and wider climate adaptation within investment plans for growth, wellbeing and skills, showing the unique role local government can play in shaping their local communities and places.